The White Room are pleased to announce their new PR client, Light & Space Interior Design Co. Selected to launch the new web-based company, The White Room will work closely with Light & Space to develop an effective consumer PR campaign to broadly target the interiors and lifestyle media.

Light & Space Interior Design Co, www.lightandspace.co.uk, is a new web-based company that specialises in eDecorating (online interior design) for budget-conscious consumers, offering fixed price, bespoke design services that help clients achieve the interior style that suits their particular lifestyle, design taste and budget, wherever they live.

Light & Space is the brainchild of Linda Levene, founder and principal designer, who has enjoyed over twenty years of success as a commercial designer, working in fashion, furniture and interior design. Linda wanted to find a cost effective and convenient alternative to the traditional interior design route (too often the exclusive domain of only the very wealthy), and offer a broader reach of services that would be more about satisfying specific individual client requirements than enforcing a stringent style dogma.

Home improvement can be a minefield of expensive décor mistakes. The range and different price levels of furniture, accessories, fabric, wallpaper and paint choices available can be bewildering. Linda and her team at Light & Space are on hand to make professional style edits, advising on important purchase decisions, ensuring clients keep on budget. The Light & Space service is delivered within a month of placing your order online. The client then has the convenience and flexibility to set their own timescale to complete their interior design project, buying the recommended items online, at their own pace.

Light & Space delivers everything you need to bring your décor dream to life, delivered in a special ‘DesignBox’ straight to your door. This saves valuable time, avoiding the necessity for shopping trips and costly site visits – the working practice routinely employed by many interior designers. Light & Space recognises the broad appeal of Light & Space, there are no home visits, so the client can be based anywhere in the UK.

The PR campaign will be specifically tailored to build the brand and deliver a strong product message to successfully position Light & Space within the interiors and lifestyle press. The White Room will explore a variety of communication channels including national broadcast as well as regional press with the aim to generate a sufficient and consistent amount of press interest.

www.lightandspace.co.uk

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