The Brief
Canning & Sheridan are a new London based interior designers. The White Room were commissioned to design a new corporate identity that could be used through all areas of communication.
Corporate Identity
Canning & Sheridan acquired a new office and showroom in the heart of Chelsea. This location offers a retail outlet and the office for the interior design. The new identity has been used on signage and showroom ticketing. The use of the C&S has been incorporated into a graphic element; this has been used throughout their communications.
Branding
The new Canning & Sheridan brand demonstrates how design can be flexible. Stationery works well with the plain design, but the showroom ticketing lends itself to the bolder version.
Website
The White Room has designed and produced a website for Canning & Sheridan. The site is broken down into two main areas of the business; interior design and retail sales.

The use of the Canning & Sheridan wallpaper design throughout the website provides a subtle way of promoting the brand.
For information on how The White Room can develop a brand and marketing strategy to suit your brand, call Colin Long on 01892 511867 or alternatively click here.