
Media supports are an essential element for brand building, generating enquires and increasing sales. The White Room works closely with the interiors and lifestyle media understanding the importance of the way in which they can help to support short or long-term campaigns.
Topps Tiles
Full-page adverts have been designed to run through a selection of home interior magazines and weekend supplements to promote the extensive tile range available. Each advertisement incorporates a selection of tile lifestyle images that reflect popular trends and styles within home interiors. These adverts have been designed to inform readers that Topps Tiles offer tiles that suit every taste and all interior schemes.
Evitavonni
Interior designers for luxurious interior spaces, Evitavonni, has retail outlets around the UK, as well as their own fabric and bed linen collections. The White Room has designed and created an advertising campaign of full page and double page adverts that run throughout the year in high-end interior media titles.
Granite Transformations
The White Room created an advertising campaign for a worktop product that fits over an existing work surface. The adverts appear in national weekend supplements and local franchise advertising in quality regional press throughout the UK.
Funky Rugs
Online rug retailer, Funky Rugs, have an amazing selection of products on their website with prices ranging from a few hundred pounds to thousands. They wanted to generate interest for their top end ranges so The White Room created a media campaign of full page adverts which run in Elle Decoration with the aim to direct consumers and trade enquiries to the website.
Mercury
Mercury, part of the AGA Group, are recognised for their stylish range cookers. The White Room was commissioned to create a new consumer advertising campaign that positioned the brand and product as a design lead appliance. The campaign focused on a strong visual background that reflected how dramatic the cooker could look in different settings. The headline "Nothing Ordinary" helps to position it as a real alternative to the conventional range cooker.
For information on how The White Room can develop a brand and marketing strategy to suit your brand, call Colin Long on 01892 511867 or alternatively click here.
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