The Brief

Emerging from a Father & Son partnership, Motif Tiles offers UK homeowners the chance to design stunning tile formations online before purchase. The tiles are a fusion of Moroccan shapes in a modern colour scheme and each tile is handcrafted to the finest quality in the Dordogne, France.

Motif Tiles approached The White Room to help launch the company, build brand awareness and achieve consumer interest across the national media.

In The News

The White Room has excellent contacts on home interest publications and national newspapers, frequently liaising with journalists on new and existing clients. Within weeks of the campaign going live, The White Room secured four substantial pieces of coverage in leading homes titles and weekend supplements.
Four page feature secured for The White Room PR client Motif Tiles

Four page feature secured for The White Room PR client Motif Tiles

The Observer Magazine requested 2,000 tiles for a four-page photoshoot. The tiles featured on each page and not only did Motif receive enquiries from new customers, but they also attracted the attention of the team at Nina Campbell.
PR Feature in Elle Decoration

The Essentila Kitchen Bathroom and Bedroom magazine feature Motif Tiles

Elle Decoration led with a feature on Motif in their ‘Solutions’ section and there was also a mention on the news pages of Essential Kitchen, Bathroom and Bedroom Magazine.

Contact

For information on how The White Room can develop an individual PR strategy to suit your brand, call Colin Long on 01892 511867 or alternatively click here.

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